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Welcome to Kelly Riley Design

Modern farmhouse wood signs and country decor made from quality lumber and paints. Laser cut and laser engraved gift items now available!

Crafted with love and made to last.

Browse Our Collections

Handcrafted in Western Massachusetts

All products are handmade by me in my home studio in the hills of Western Massachusetts. Each piece is unique and, due to the nature of natural products, may contain variations. Personally, I believe that this is what makes each piece unique and special. No two items are exactly alike, making each a one-of-a-kind piece!

Learn more about how I got started here:

Graphic designer turned maker

Come see us at Innovintage Place

If you are in the 413 area, come see us at our retail space at Innovintage Place. We have a great little corner spot right next to the register and inventory is rotated frequently.

The collective is a mix of home decor and vintage dealers with well styled booths and artisans making a variety of handmade gifts from jewelry, wood creations, glassware, handmade bath and beauty products and more!

76 Hope Street, Greenfield, MA

Thursday 10-2, Friday & Saturday 10-4, Sunday 10-3

Store hours can change due to the pandemic. Check out Innovintage Place on Facebook for the most current hours.

Due to COVID-19, masks are required when in the store. Hand sanitizer available at the entrance and please practice social distancing. If you are or have recently been sick, please protect our community and stay home.

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Featured collection

  • $58.00
    $58.00
    Sold out
  • $58.00
    $58.00
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  • $32.00
    $32.00
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  • $35.00
    $35.00
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Bathroom Humor

Adult Humor

Laser Designs

Personalized Signs

What our customers have to say

I couldn’t be more delighted with my purchase! It far surpassed my expectations and the craftsmanship is excellent! Highly recommend this art to others!

J. Moss

Kelly’s work is absolutely gorgeous and priced so well! I can’t thank her enough for the beautiful piece she created for us. It is amazing quality and we received the item sooner than anticipated. She was quick to respond to every inquiry I had. We are so grateful!

Nicole D.

The Shiplap Entrway Sign is absolutely gorgeous. I wasn't sure how I wanted the wording / font and Kelly did a few different digital options for me to look at before I made a final decision. It turned out absolutely amazing!!!!

Sarah C.

I'm so happy I found this shop! I googled custom sign shops but they all looked so industrial. This one's so homey! I didn't even know I could find a shop on etsy where they'd let me customize it by including my own personal quote! Love the outcome.

Corinne

I love the way my sign came out. Kelly was very accommodating and helped to customize the colors I wanted. She was responsive and shipping was fast. Thank you, Kelly!

Shannon

The most adorable home made sign arrived quickly and with great attention to detail! I gave one as a gift and kept one for myself. Hands down worth every penny! Quality craftmanship and lots of love have been put into this piece of art. So happy about this purchase!!!

M. on Etsy

Let's Be Friends!

We often post where we will be at local events in and around the 413.
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